Waterkeepers Carolina: Building a Consistent Brand
Communications success is mostly about consistency. Communications success is mostly about consistancy. See how consistent communication and smart campaigns helped Waterkeepers Carolina see major gains in engagement and followership across all social media channels in 2021. See how a measured approach to brand building pays big dividends. Building a Voice We started with the voice […]
North Carolina Coastal Federation: Awareness Is Key to Victory
How do you close the door on polluters in your community once and for all? After a successful grassroots campaign to Stop Titan, the concrete manufacturing plant that could have polluted the Cape Fear river in Wilmington, NC, NC Coastal Federation approached us to continue the momentum and close the door to polluters. It appeared […]
SAFE Haven For Cats: Fostering the Media
Landing media coverage for an Instagram influencer that also happens to be a foster mom for adorable kittens is cute work and someone’s got to do it. SAFE Haven for Cats volunteer Traci Highsmith, known as @RaleighKittens on Instagram, was featured in the national magazine Modern Cat and front page in the News & Observer. The stories promoted the nonprofit’s […]
Audubon: Bird Friendly Communities
Background: How do you tackle a goal to distribute 10,000 bird boxes in a single year? With Bird-Friendly Communities, BC/DC Ideas was given the opportunity to build a new communications program with Audubon North Carolina that did just that and so much more.A mix of media savvy, vibrant collateral and a wallop of creativity gave […]
Cats Crash the Puppy Bowl!
We’re going to the Puppy Bowl! Every nonprofit wants to hear those magic words of being part of a national broadcast or news story. When Animal Planet selected SAFE Haven for Cats to be part of the annual Puppy Bowl broadcast, our team went into action, creating a communications campaign to leverage the most from […]