Waterkeepers Carolina: Building a Consistent Brand
Communications success is mostly about consistency. Communications success is mostly about consistancy. See how consistent communication and smart campaigns helped Waterkeepers Carolina see major gains in engagement and followership across all social media channels in 2021. See how a measured approach to brand building pays big dividends. Building a Voice We started with the voice […]
North Carolina Conservation Network: Strategic Plan
When it’s time to stop playing nice… You’ve gotta’ roll up your sleeves and get dirty! After an exploration, that’s exactly what we did for NC Conservation Network’s (NCCN) 10-Year Plan and Annual Report. Flipping the Project on its Head From our early conversations with NCCN staff, we could tell the 10-Year Plan was the star […]
Capital Care Collaborative: Annual Report
The best part of our work is getting to tell our clients’ stories. Access to healthcare is a subject close to our hearts and the work of CapitalCare Collaborative, a project of Care Share Health Alliance, is truly making a difference in lives of Wake Counties most vulnerable populations. Our Approach We created this annual report theme to represent […]
Strategic Vision For Conservation in North Carolina
Background: After some soul-searching, Conservation Trust for North Carolina (CTNC) pivoted to a conservation mission that put community at the center of everything they did. It meant reckoning with long-standing issues of inequality in conservation and creating a space where young people can see themselves. Our Approach: We created a strategic vision that is full […]
Wake County Medical Society Annual Report
Background: Following the rollout of ACA and a significant investment in community health initiatives, Wake County Medical Society wanted to celebrate the work and the people who experienced life transformations. Our Approach: For several weeks, we had the pleasure of getting deep inside how the different programs at Wake County Medical Society worked. We learned […]
Immunity Community
Background: Washington State has one of the highest vaccine exemption rates for entry into kindergarten in the USA. This not only leaves kids unprotected, but also puts whole communities at risk of contracting and spreading nasty diseases. Vax Northwest, a public and private partnership, worked with BC/DC Ideas to create a communications campaign to amplify […]
Protect ALL NC Families: Defeating Hate
Standing up for what’s right is never wrong. These are words that guide us whether we’re figuring out how to help a client tell their story or we’re standing shoulder to shoulder during an advocacy challenge. Like many North Carolinians, we were looking to get involved in the Amendment One battle on the right side […]